Why advertise with Auto Trader?
The UK’s largest automotive marketplace
* Comscore MMX® Multi-Platform, UK, Total Audience visits, January to December 2018
† Auto Trader Internal Analysis, Google internal data – search forecasts, 2017
‡ Auto Trader internal data
Car buyers have chosen to spend more time with us
Giving you more opportunities to get their attention and make more sales
ComScore MMX, Average minutes per visitor January 2019, U.K.
Just some of the ways we help you compete
Get the latest industry commentary and insight on trends to keep pace with the industry.Find out more
Manage your business with Dealer Portal
Create adverts in 60 seconds, manage your stock and report on performance easily in Dealer Portal. Our lead management tools help you respond to consumer leads easily via live chat, AT Text or AT Calls.
Build your business and brand
Offering you tools to help you stand out from the crowd and build your brand on Auto Trader. From dealer reviews, to your own profile page.
Promote your stock and adverts
Enhance your ads with images and video, add finance to boost finance sales, offer customers with part-exchange options and present vehicle check results on your ads.