‘Promoted’ provides Dealers with the opportunity for their Advertisements to be displayed in a prime position on the search results page. The position will be clearly marked with the words ‘Promoted’.
This product is provided subject to the Main Advertising Terms & Conditions which are incorporated into the Rules by reference.
Terms defined in the Main Advertising Terms & Conditions shall have the same meaning in these Rules provided that, should a term be defined in both the Main Advertising Terms & Conditions and these Rules, the meaning of the term defined in these Rules shall have precedence in relation to the Rules.
- ‘Promoted’ refers to the position of an advert which appears on the Auto Trader search results pages cross-platform (including website for desktops and mobiles, and mobile apps) for cars, vans and bike customers.
- ‘Paid Advertising’ refers to display and lead generation positions of an advert which appear on Auto Trader search results pages cross-platform.
- ‘Live Stock’ means stock which is currently live and being advertised on autotrader.co.uk.
- Business Rules
- ‘Promoted’ is only available to Car, Van and Bike Dealers only who have an Advanced or Premium Package with Auto Trader.
- ‘Promoted’ cannot be purchased as a standalone product.
- The position of the advert may vary by platform, depending on other qualifying Paid Advertising’ which may appear.
- Auto Trader cannot guarantee that an advertisement will appear in a specific number of searches or generate a specific number of ad views across each platform.
- Charges & Payments
- ‘Promoted’ is inclusive of any charges payable for the Advanced or Premium Package.
- Cancellations for this product are subject to 30 days’ notice, as outlined in the Main Advertising Terms and Conditions.