With Auto Trader, you're always open
Last time you had to close your doors, circumstances were very different, and the world was much more uncertain. In hindsight, we now know that vehicle buying doesn't stop when your physical forecourt has to be closed. June to October saw record levels of demand, with many retailers posting record performance and profit.
So, as we predict, buyer demand will stay strong once again, it's essential that you and your business Stay Retail Ready.
For now, the government has shown no intent to stop remote selling. Therefore, if possible, you must ensure you are set up with Click and Collect and Home Delivery features. Setting up these features will allow you to take advantage of essential vehicle purchases made in November and December. You'll also be able to build up a sales pipeline, ready to benefit from the pent-up demand from buyers who are uncomfortable about leaving their homes during this time.